The computer I edited the leaflet on did not support screen recording software and you could not see anything when recorded with a phone. I edited it using Microsoft Publisher because I didn't have a Mac at home and it was half term holidays. It was subedited by my Dad and he said the information in the leaflet was correct.
I saved the poster as a PNG file. I did this because it was the default option so I assumed that it was the best option and the Client didn't give me a specific format they wanted it in. I saved the leaflet as a PNG file much like the poster as it was the default option and the client didn't give me a specific format that they may have wanted it in.
Audience Feedback
“There are some lovely images on here, I like the use of “A PLACE OF…” I wonder could this be a designed piece of text? with the words ART, LEISURE etc… a different font? The text in general could be smaller and perhaps a more friendly colour, I find red a bit “evil”. Love the councils logo on it. What is the map for? Maybe point out places of interest in the map and maybe make the map bigger? Over two pages perhaps so tourists can see where they are going? Move the content of the extra page to within another page of the leaflet because when you make the text smaller there will be more room to fit more things. I know this sounds silly but, tourists are generally very interested in leaflets if they have money off vouchers for various places? Add a couple of vouchers so that they can be easily torn off? The final thought from me is if these are printed A4 then surely there’s a load of space in the middle it feels like they are very thin.. Fill it out a little bit more ..” – Mr Sheppard (Leaflet feedback)
M4: Demonstrate how the exported media product meets the client brief.
To export my products I used the file format PNG. I used this because it was the default option and the client didn't give me a preferred file format. After more research into file sizes, PNG is small but I think that JPEG would have been better as despite them being fairly large, you can compress them to dramatically decrease the size so it is smaller than PNG but it retains the picture's detail whereas PNG can lose detail of the picture if it is compressed. I think I should have exported my products as JPEG files because of this as this will allow better distribution on the internet as some websites have a limit on the file size you upload and the PNG file may be too large and if you were to compress it, it may lose the detail and that would not look good as pixelated photos don't look appealing and if it was compressed enough then it may become so pixelated that you can't make out the words or pictures. This however is very unlikely as sites usually allow around 120 MB for photos and most PNG files take up about 30-40 MB so there isn't much of an issue especially if it is your website as you can set the limit if you want to have one. PNG I think for the most part is a good format due partially to its small file size but it is also a very well known file size and people trust well known file types. PNG is also supported my most websites if not all so it can easily be distributed through social media such as Facebook or Twitter. They can also be easily sent through email as the file size is relatively small however JPEG may be more suitable for this aspect as it can be compressed and not risk losing detail. By putting the products on the internet it allows them to be featured on search engines such as Google so if you were to search up "Cambridge" the poster and/or leaflet could show up adding another type of distribution.
D1: Analyse how post production techniques and processes create meaning in the media product to meet the client brief
For the poster I used a variety of different tools to help create the product. I used the brush tool and downloaded a ripped paper brush to create the ripped paper effect on the poster. I used a shadow effect to create the slight shadow on the ripped paper to make it look like it was slightly above the rest of the picture. I also used an effect to slightly blur the images below the ripped paper but I can't remember the exact name of the effect that I used but I used it to try and make the ripped paper parts stand out a bit more as they will have the information on it.